Ask Alice - Online Advice Columnist
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Advice Columns on "Sales and Marketing"
(1 - 10 of 16)
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A discussion of the importance of good personal sales and personal service skills.
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A discussion of pricing and how it affects the brand image of a product or service.
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Ask Alice about demographic fact finding.
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Ask Alice about the care and feeding of irate customers.
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A discussion of how to analyze your competitors from your customers' point of view.
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How to get some free press and publicity for your small business.
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Marketing basics from a small business expert.
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A discussion of how to respond to a reporter's interview questions.
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How to segment your market.
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Ask Alice about product pricing.
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